The Armani biopic will not be filmed in Italy

Giorgio Armani getting interviewed in 2009.

Deadline have reported confirmation that the American award-winning filmmaker Robert ‘Bobby’ Moresco is set to direct the Giorgio Armani biopic, with Italy’s Andrea Iervolino working as producer.

The biopic, titled Armani-The King of Fashion, will follow the rise, career and impact of Armani, such as his work on styling Hollywood stars and becoming one of the fashion industry’s most profitable, iconic names, expanding his group to obtain a total of $10 billion in worth. It’s been reported Moresco is working on the screenplay with Amanda Armani, the designer’s daughter.

Moresco’s filmmaking credits include writing the script for Paul Haggis’s 2004 film Crash, which won the Oscar for Best Screenplay and Best Picture at the 78th Academy Awards. He also wrote and directed 2006’s 10th & Wolf and 2018’s Bent.

Meanwhile, Iervolino has producer credits on Michael Mann’s Ferrari, released in 2023. The producer has previously worked with Moresco on Lamborghini: The Man Behind the Legend in 2022 and the upcoming film Maserati.

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The duo are no strangers to working on biopics.

Deadline have also confirmed the biopic, despite charting one of Italy’s most famous, cherished success stories, will oversee filming in Hungary over Italy.

The decision regarding the filming location followed an in-depth review of the investment plan,” Iervolino ‘s production company stated.

They also credit “…..extensive discussions with the pool of U.S. banks and funds supporting TAIC [Iervolino’s company] Funding, in light of the current Italian production and administrative environment”, as additional reasons for the filming location choice.

Iervolino has made the effort to reaffirm his loyalty to his and Armani’s country, despite the financial aspects of the project.

“I am deeply in love with Italy and with Italian identity. Although I am Italian-Canadian, I remain a proud Italian. I will continue to develop projects dedicated to great Italian icons, driven by my profound love for my country,” the Waiting for the Barbarians producer emphasised. “Even if, at this moment, these films will not be shot in Italy, I will continue to tell Italy’s stories to the world by producing them abroad.”




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About the Author

Ros Tibbs

Editor

Ros is a film and lit graduate writing news and reviews at The People's Magazine. She also writes long-form film theory, film history, analytical or curated recommendations pieces on other platforms.

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