If you know when it comes to marketing a movie, there’s no one better than Harvey Weinstein to do that job due to his ruthless aproach and he has Shakespeare In Love & The Kings Speech to prove he is successful. MY IDIOT BROTHER is the latest indie comedy to join the Weinstein Company’s ‘family’ and Paul Rudd the movies lead star is wanting to give the his lending to hand to make sure the movie is a success. The actor met up with the boss Harvey Weinstein and laid down some ideas to pitch his movie including re-branding it Our Idiot Brother: The Hangover, Borat plus several ideas too and thanks to Funny or Die you can find out below.